03 February 2009

COEX Buyer Marketing Centre (BMC)

COEX Buyer Marketing Centre,
Destination for your business success!





Who we are
Your passport to the best in Korean exhibitions

The best business platform of Asia, BMC

- COEX Buyer Marketing Center (BMC) provides the best solutions for both buyers and sellers.
- COEX BMC manages and builds up potential buyers' database and provides
qualitative information with exhibitors.
- COEX BMC enhance the business efficiency offering the ideal meeting place for buyers & sellers with the best products & services.
- Enjoy the best business solutions at the professional trade shows organized by COEX.


What we do
COEX BMC, Destination for Your Success!



◦ Building 'Buyer Database(DB)'
- Updating DB and managing former buyers
- Managing new buyers' database classified by products/events

◦ Buyer Marketing/Promotion
- Matching buyers to appropriate market within related products
and/or trade shows
- Performing PR Programs and Incentive program for each events
- Receiving and responding inquiries from buyers
- Providing newsletter & show preview
- Operating promotional booth in various shows overseas

◦Convenient Services for Buyers
- Offering Buyer Lounge : Rest and consultation area
- B2B Market Place
: Matchmaking program between Exhibitors and domestic/foreign buyers
- Accommodations : Designated hotels around COEX
(ex. Intercontinental Hotel, Hotel Riviera, Renaissance Hotel, Ibis Hotel,
Ellui Hotel, etc.)
- Informing Tour Guides for buyers.

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